Reader's Favorite Articles
Recent Hits All Time Matt's Favorites

Written Lessons

Filter Articles By Tag: " iPhone"

Friday, November 13, 2009

How much should jewelers budget for a good web site?

by Matthew A Perosi
"Good" is a relative term. Some people view "good" as visually pleasing but being nice looking can only get you so far in business. As internet users become more savvy there has been a shift from what we call "eye candy" to something more "functional." The iPhone has provided a general education to almost everyone who is at least the slightest bit technologically aware. This awareness is of the iPhone "App," as in the commercials that claim "yeah, we have an App for that." Combine this with users of online social networks are increasingly more familiar with online interactive websites.

Online customers are not impressed with websites that simply display information, or have flashy graphics. Direct online interaction is what users are craving. Give your website users some way to directly interact with you and they will be...
VIEW FULL ARTICLE


AT: 11/13/2009 08:20:30 AM   0 COMMENTS
Sign Up For Emailed Daily Gold Nuggets
"...serious kudos to you. We love your straight talk, pertinent information and plain language. I don't know how many industries have something of jWAG's caliber available, but I learn from the emails every day. Really, really nice work, and very appreciated."
-Cheryl Herrick, Global Pathways Jewelry