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Friday, September 23, 2016

Garland Jewelers #FridayFlopFix Website Review

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Garland Jewelers FridayFlopFix Website Review daily-golden-nugget-1523-71
This is the Friday website review where I randomly choose a retail jeweler and scrutinize their website for problems. I look for design mistakes, SEO mistakes, functionality mistakes, content mistakes, and even marketing mistakes.

This week I searched for "jewelers Renton, WA" to find a review candidate. Here are the results I saw in Google:

Garland Jewelers FridayFlopFix Website Review 1523-serp-38VIEW FULL GOLD NUGGET


AT: 09/23/2016 12:12:17 PM   0 COMMENTS
Monday, February 22, 2016

Top 10 Misfit Children Nuggets from 2015

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Top 10 Misfit Children Nuggets from 2015 daily-golden-nugget-1456-24
Bloggers have an unyielding passion to write and share their expertise with the world. Unlike a freelance writer for hire that is paid to create an editorial, most passionate bloggers write because they care greatly about the topic, and many do it for free. Those of us who write for free are often disappointed by posts that don't get the attention we wish they did; after all our blog posts are our children and we want our children to grow up and be successful and not unacknowledged misfits.

Much to my chagrin, not every b...
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AT: 02/22/2016 07:36:26 AM   0 COMMENTS
Monday, October 06, 2014

Examples of Scrollmap Usage

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Examples of Scrollmap Usage daily-golden-nugget-1096-78In this edition of the Daily Golden Nugget, I'll show you how to use a scrollmap to help analyze a product page. A scrollmap is a created by monitoring the up and down scrolling of your website visitors to reveal which part of the page are viewed most often. The brightest areas show what users have seen the most, while the darker areas show what has been viewed the least.

Although you can read today's Nugget as a single post about scrollmap usage, this is a continuation of a longer series designed to help you with your 2014 hol...
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AT: 10/06/2014 07:13:05 PM   0 COMMENTS
Friday, October 03, 2014

Champaign Jewelers Website Review

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Champaign Jewelers Website Review daily-golden-nugget-1095-10
One of the common errors in the English language is the confusion between the words Champagne and Champaign.

Champagne is a region in France where the sparkling wine, champagne, comes from. Those French "regions" are similar to states in the US. Although there are vineyards all over the world that produce sparkling wine, it's not "champagne" unless the grapes were grown, and the wine was produced in that region of France. The capital city of Champagne is Epernay, which I visited a few years ago. I've include...
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AT: 10/03/2014 06:20:27 AM   0 COMMENTS
Friday, September 19, 2014

Berning's Fine Jewelry Website Review

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Bernings Fine Jewelry Website Review daily-golden-nugget-1085-32
Welcome to the Friday retail jewelry store website review. For this week's review, I'm searching for "jewelers Tempe, Arizona" using Google Chrome in incognito mode.

If this is the first time you're reading my reviews, then let me explain that I review a different random retail store website every Friday. These are sites have no relation to me or the website agency services my company provides. These are just straight forward, cursory reviews of what a website looks like, how it functions, some SEO analys...
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AT: 09/19/2014 11:06:04 AM   0 COMMENTS
Wednesday, April 23, 2014

Jewelry Website Programming: Usability Testing

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Jewelry Website Programming: Usability Testing 5139-daily-golden-nugget-978After spending 6 months or so trying to perfect your new e-commerce website, the last thing you probably want to hear is that your development, design, and overall perfection process is just beginning.

I need to make an addendum to the piece I wrote back in October 2013 explaining the five things you need to do on the day you launch your website. I need to add a s...
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AT: 04/23/2014 09:38:30 AM   0 COMMENTS
Tuesday, December 24, 2013

Understanding the True Cost of Website Time and Analysis

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Understanding the True Cost of Website Time and Analysis 450-daily-golden-nugget-892In yesterday's Daily Golden Nugget I explained a few ways to track how people use your website. I'd like to expand upon that conversation a little and explain a little more about the costs involved with that user testing.

No matter which method of testing you use, there's always going to be some type of analysis involved. With the session recording services...
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AT: 12/24/2013 04:13:36 AM   0 COMMENTS
Monday, December 23, 2013

Advanced Ways to Track and Improve Your Website Sales

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Advanced Ways to Track and Improve Your Website Sales 5155-daily-golden-nugget-891I use a lot of different methods to gather data about websites and then several tools to analyze that data. Naturally the most popular tool I use is Google Analytics, but there are a few others that really provide amazing business intelligence.

Google Analytics tracking is free to install on your website, but figuring out how to read and use the data it collects isn't as simple as it once was. A few years ago I would have said that any business owner could figure out how to...
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AT: 12/23/2013 05:13:57 AM   0 COMMENTS
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