In this edition of the Daily Golden Nugget, I'll show you how to use a scrollmap to help analyze a product page. A scrollmap is a created by monitoring the up and down scrolling of your website visitors to reveal which part of the page are viewed most often. The brightest areas show what users have seen the most, while the darker areas show what has been viewed the least.
Although you can read today's Nugget as a single post about scrollmap usage, this is a continuation of a longer series designed to help you with your 2014 hol...
VIEW FULL GOLD NUGGET
A quick look in my screen resolution tracking tells me that there are 804 different screen sizes actively measured in the last 30 days. With that many screen sizes it's virtually impossible to design a website to please every user. In yesterday's Daily Nugget I explained how you can use
scrollmapping to measure what parts of your web page are most frequently viewed. With that measurement you can get a better idea of how to des...
VIEW FULL GOLD NUGGET
I'm always measuring results. When I find something that works I usually want to figure out a new type of testing to make it even better. I also don't like to stick to the same website idea for too long because I always fear that something will drastically change online and all my customers will be left behind. So I use several different measuring techniques to track how people scroll and click around the websites created by my company.
One of my most fascinating measuring tools provides user monitoring so I can see how people...
VIEW FULL GOLD NUGGET