Video is a pretty powerful marketing tool. There are many ways you can shoot, edit, and post your own videos online.

One of our favorite suggestions, and perhaps the easiest method to create video, is to simply use your smartphone to record short clips around your jewelry store. In particular you could create video "unveilings" of new inventory as it arrives. Naturally that type of video will have a "home movie" or "reality show" type quality, which is a good way to entice your audience rather than trying to sell directly to them.

Posting your videos to Facebook and YouTube is made easy through a variety of software programs on your PC or Mac, as well as easily available applications for your smartphone. Videos uploaded to Facebook are usually never seen by anyone other than your own Facebook fan base due to the fact th...
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This is it. Today's Daily Golden Nugget is the reason we spent the last 7 Nuggets explaining YouTube.

The video title, description, and tags are all important for SEO, but if you really want to trounce your competition you need to follow the directions in this Nugget to create Captions and Subtitles for your video.

Transcribing video correctly is a difficult task. It's incredibly time consuming and best left to people who know how to write in shorthand or steno. For people without those skills, even being a fast typist, it could take you 2 hours to transcribe only 30 minutes of video.

However, we don't want you to do that. Instead, we want you to use a shortcut that YouTube provides, and then modify it.

A few days after uploading your video, YouTube will attempt to transcribe the words within you video. If...
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