This is Part 5 of a multi-day Daily Golden Nugget series packed with tactics to help you in your 2015 holiday marketing. The series started with the
overview of 2015 holiday marketing strategies.
In this edition, I'll show you how to use the Facebook Audience Insights tool to build and save a target audience fo...
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After last week's Nuggets about
marketing funnels and
determining a funnel cost, I received an email from a reader wanting to know my current recommendations for a marketing funnel.
Here are my recommendations for monthly online marketing, in this o...
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A little more than a week ago, we reported through these Nuggets how Facebook could zap you if you didn't follow their rules. One of those things is sending too many emails to your Facebook friends from your personal account.
There is however, a way to send out an "update" to all the fans of your Business Page. You can even target the specific people to send to. Here's how...
Go to your Business Page.
In the left margin, under your image, click "Edit Page."
This will take you to the Management Page, where your Basic Information will be showing.
Now click on the "Marketing" link in the left margin to get to the screen that says "There are many ways to Promote Your Page."
Click on "Send an Update"
The next screen will look like an email compose screen, but it has a subtle difference.
You will see the "Audi...
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