Once a week, usually on Friday, I write a website review for a randomly chosen retail jewelry store. This week the review is being moved to Wednesday.

For this week's review, I'm searching for "jewelers in Sedona, AZ" using Google Chrome in incognito mode. The results I saw during last week's review were formatted for a smartphone. This week the results are formatted for a desktop browser again. Oddities like that are usual...
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The topic of domain names might seem trivial and unimportant to you since you already have a website running with a domain name. But once you have your first website functioning, what will you do for your second site?

As we're stated many times in videos and online training, each jewelry website gets on average 45 visitors per day. The trick is getting them to get off their chair and come to your "general" jewelry store. But let's switch thinking for a moment. What if you were not just another "general" jewelry store; what if you had a specialty? Do you?

We've measured SEO results that show you can attract more business to a website that specializes rather than one depicting all-purpose or general-purpose.

Let's plant some seeds of thought right now. After your first website is up and running, depicting your bus...
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