It's the hope of every business that they will build a website that helps make them a lot of money, but few websites ever achieve that goal. Turning a website into a money making machine won't happen overnight, and it won't magically happen without a lot of help from employees and the business owner.
Most small businesses don't know how to update their websites once they are launched; indeed, many will continually pay for website updates even though they can edit the website on ... VIEW FULL GOLD NUGGET
Welcome to my weekly Flop Fix website review. I dedicate my Friday Golden Nugget posts to reviews of randomly chosen jewelry websites. The review candidates are randomly chosen through a Google Chrome incognito search for jewelers.
This week, I searched Google for "jewelers Christian County, KY" and was given these results:
This Daily Golden Nugget is part of my Practical SEO Guide series with the goal of giving you quick, actionable information to make the search engine optimization of your website a little better.
Today we're looking at the Landing Page Report in Google Analytics. Log in to your Google Analytics account and navigate your way over to Behavior -> Site Content -> Landing pages as shown in this animated screen grab:
This is another edition of the Friday Website review edition of the Daily Golden Nugget. Each week, I use Google Chrome in incognito mode to search out a random retail jeweler from around the U.S., and then I review their website.
I never know what I'm going to find when I start these reviews. My hope is that I can illustrate one of my previous Daily Nuggets with a live example.
My search began this week with the phrase "jewelers in Evergreen, CO" and saw this as my search results:
This is the #ThrowbackThursday edition of the Daily Golden Nugget. This week, I'm jumping back to Nugget Number 93 from December 1, 2010. The topic is Trading Links with Local Businesses.
Linking to Avoid
Google has placed heavy penalties on websites that use link building to affect their ranking. The VIEW FULL GOLD NUGGET
I was recently reviewing the "Links to Your Site" inside Google Webmaster Tools (WMT). You can find this report in your own Webmaster Tools account by clicki... VIEW FULL GOLD NUGGET
How much time have you invested into analyzing how the navigation of your website works? Do the top links make sense? Do the navigation links on the left make sense? We're assuming of course that there are top and left navigations on your website since they've become standard.
Of course, if you've decided to take the discounted method of setting up your jewelry website then you're probably using a free system like WordPress or Blogger or Tumblr, and that means your navigation is, by default, on the right side. Or worse, in the footer.
Whoever dreamed up that default template of putting primary navigation links in the footer and then also made the font size so big that the poor users have to scroll down by a mile to find the navigation!? Okay, that was definitely a digression, so let's get back on the track here... VIEW FULL GOLD NUGGET
"...articles are easy to follow and seem to have information one can use right away." -Ann, Gallery 4, Hamden CT
"...serious kudos to you. We love your straight talk, pertinent information and plain language. I don't know how many industries have something of jWAG's caliber available, but I learn from the emails every day. Really, really nice work, and very appreciated." -Cheryl Herrick, Global Pathways Jewelry
