For this week's website review, I went searching for "jewelers spokane wa" and had some trouble deciding on which site to review. There are several jewelers in Spokane to choose from with a wide range of websites from very old looking to very modern. The goal of this website review is to give ideas of how to improve a site and increase its ranking or improve its customer usability.

Pounder's Jewelry was the first website I found that could use improvement. The website address was VIEW FULL GOLD NUGGET

For all the free services Google offers, their Analytics service is probably the most important for all retail jewelry stores to use. From the first day you install it on your website you will see exactly what your visitors are interested in, how they navigate your site, and where they came from.

Inside Google Analytics you will discover what your "Audience" is doing, how effective your "Advertising" is, what "Traffic Sources" bring visitors, what "Content" on your site is most popular, and what the value of each of your "Conversions" are.

Traffic Sources can be very interesting to look at, and its here that we can see what search engines people come from, how many people come from Facebook, how valuable your Yellow Pages listing is, and if the link building strategies you are trying actually works.

It's also in the ...
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