Every time internet technology changes, there is a chance that consumer expectations will change along with it. I often say that expectations change every time someone upgrades their smartphone. Unlike a desktop computer that we hold on to for 4 or 5 years, we each have the option to upgrade our smartphones at least every 24 months. The recent smartphone upgrade I did gave me faster processing speed, which means my apps, camera, and video editing run faster, but my internet speed is still controlled by my carrier. ... VIEW FULL GOLD NUGGET
For this edition of #ThrowbackThursday, I'm only jumping back about a year to a topic that has come up several times over the last 12 months: Website Over-Optimization.
In January 2015 I wrote a piece about getting ranked as number 1 in Google. In it, I bashed all those companies that send random solicitations claiming they can jump your website ranking to first place in Google. Coincidentally, this morning... VIEW FULL GOLD NUGGET
I was recently asked if I could help evaluate an SEO agency based on their email solicitation. SEO, or search engine optimization, changes so quickly it's difficult to know if an agency will be providing the most up to date services.
Here's the email I was asked to evaluate:
Reminder-SEO starts from just @99 USD per month Hi, First of all thank you for taking the time out of your busy day to read and consider this, We are of... VIEW FULL GOLD NUGGET
I usually commemorate special numeric milestones when writing these Daily Golden Nugget. Most notably are the Google Maps updates every 100th Nugget, but there have been fun ones like 404 and 410 too.
This is Daily Golden Nugget Number 1234, and it's also #ThrowbackThursday... VIEW FULL GOLD NUGGET
With all my writing aboutcontent recently, it's easy to forget that the reason for all of that is to improve your search engine optimization (SEO) and thereby increase the number of people visiting your website.
Your website's contact form is both a blessing and a curse. It's a blessing because you can protect yourself from unwanted mass email spam by hiding your email address, but it's a curse because you still get unsolicited offers of all kinds.
The typical unsolicited emails can come from random jewelry vendors, especially those trying to offer you a new source for diamonds and gemstones. You'll also get a lot of unsolicited emails from people offering you different online marketing services.
If you ever get into a conversation with a search engine optimization professional (aka SEO), they usually bring up the topic of how Google ranks your website and that there are "more than 200 different signals" that Google uses for their ranking algorithm. It's Google's standard message that they are using more than 200 signals, but they've been saying the same thing for more than 10 years now.
Surly they must be using more than 200 signals now, but they'll never admit it.
From time to time, I'm able to measure the effects of certain t... VIEW FULL GOLD NUGGET
Over the last 6 days, we've given you Black Hat SEO discussions and examples of how to avoid them. Unfortunately there are a lot of SEO "professionals" out there that want nothing more than to take your money and promise you results.
A quick Google search for "link building services" returns 35,300,000 results and tons of ads, meaning there is big business in link building. Do you think all those paid link building services will openly tell you that they use Black Hat techniques? Remember that Black Hat SEO refers to anything you do that will trick the search engines into ranking you higher in the SERP.
If you're not doing your own website SEO you will eventually need to hire someone to do it for you. Between today and tomorrow we're giving you 9 very blunt directions that will make working with your SEO professional mu... VIEW FULL GOLD NUGGET
"...articles are easy to follow and seem to have information one can use right away." -Ann, Gallery 4, Hamden CT
"...serious kudos to you. We love your straight talk, pertinent information and plain language. I don't know how many industries have something of jWAG's caliber available, but I learn from the emails every day. Really, really nice work, and very appreciated." -Cheryl Herrick, Global Pathways Jewelry
