Many jewelry stores we've worked with do not have regular 9am to 5pm or 10am to 6pm store hours. Some have morning and afternoon hours and close for lunch, and many personal jewelers have morning hours some days and afternoon hours on other days. Most of the jewelry stores we know will also be closed on Sunday and Monday every week throughout the year.
Naturally these store hours start to shift during the holiday season. However you change your store hours, you need to make sure your customers know about it.
For starters, make sure you have an easy to find page on your website dedicated to your store hours. Yep, a dedicated page that actually says "Store Hours" as the link/button name in your navigation.
We've also seen some jewelers post their store hours on their home page, which might be a good strategy to cha...
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