I'm taking a different approach in this week's website review. Normally, I look for poorly ranked websites and try to find reasons why they are not ranking well. When I started my search this week, I found a bunch of mediocre websites that were outranked by Yelp and YellowPages. All of the websites needed improvement. Oddly enough, the site I thought needed the most improvement, was outranking all of the others.
Today, I'll explore why that might be happening. First, I searched for "jewelers Healdsburg CA" and saw these resul... VIEW FULL GOLD NUGGET
Have a burning question you need answered about your website? Send it in through the jWAG Contact Form or to me directly through any social network; just search for my name "matthewperosi" on any social network and send a message.
Today I'll weigh my opinion in on this question
Hi Matt,
When setting up my new website, my programmer had all of my internal page links open into a new window... is this normal prac... VIEW FULL GOLD NUGGET
Welcome to this week's edition of the Friday Website review. I'm journeying to Bayside, NY this week in search of my website review candidate. Using Google Chrome, I searched for the phrase "jewelers near bayside ny" and saw these results:
Let's talk about depreciated HTML tags. This is my Throwback Thursday topic from the last time I told you about a few depreciated HTML tags to avoid.
The HTML language is currently in its 5th incarnation, as in HTML5. Prior to Cascading Style Sheets, aka CSS, we had to use formatting features built into the HTML code, like <font> and <big> and <center>. Now we use CSS to format how a web page looks. <... VIEW FULL GOLD NUGGET
A few days ago, Search Engine Land published an interesting article explaining how Google is penalizing websites that abuse the way they use schema.orgmarkup. That post was an interesting read for me and a good lead in for this edition of Throwback Thursday.
This Daily Golden Nugget will demonstrate one possible way to use the HTML 5 tags of <b>, <strong>, <i>, and <em>. If you missed the previous two nuggets you should check them out before reading this one.
Previous Nugget on <b> vs. <strong>: http://bit.ly/?????? Previous Nugget on <i> vs. <em>: http://bit.ly/??????
The product detail page on every jewelry e-commerce website has some sort of table presentation of information. Usually it shows the metal type, carat total weight, diamond shape, etc.
Here a full example of typical information found on a jewelry product detail page:
14k White Gold 0.85ct Diamond Engagement Ring (this is the item title) The center diamond is included with this sophisticated three-stone cathedral engagement ring that features two... VIEW FULL GOLD NUGGET
This Daily Golden Nugget is 4th in a series about HTML 5 issues that the jewelry store owner should know. This topic, and the previous Nuggets this week, are not too technical so please read through them all so you and your website are prepared.
Today we are going to explain the difference between the 2 different ways you can italicize words on your page, and give you solid examples that you, the jewelry store owner, will understand.
As an introduction, let's begin with the tags themselves. We have the "Italic Tag" and the "Emphasize Tag," and in their default functionality both will make words italicized on your web page.
Here's what they look like: <i>Art Nouveau</i> <em>Art Nouveau</em>
We are in the middle of a week of Daily Golden Nuggets all relating to the hardships jewelers will face when we are all forced to use the up and coming HTML 5 technology.
On Monday this week we talked about web browsers and how their advancements are forcing us to make changes.
On Tuesday this week we told you about a few common HTML programming tags that are being phased out and gave you a clues how to protect yourself.
Today we are going to explain the difference between the 2 different ways you can bold words on your page, and give you solid examples that you, the jewelry store owner will understand.
As an introduction, let's begin with the tags themselves. We have the "Bold Tag" and the "Strong Tag," and in their default functionality both will make words bold on your web page.
A few short years ago, changing your website meant you needed to hire a programmer. The expense was always high and many websites were never changed (practically abandoned) after they were initially created.
Today most, if not all, websites are created using various types of content management systems (CMS for short) that give you, the jewelry store owner, the power to edit your own website.
We understand that the technical stuff behind your website is of complete disinterest to you. You have diamonds to mount, rings to size, employees to worry about, and bills to pay. We know that you are probably a complete neophyte when it comes to web programming, and that's okay.
On the other hand, like a rolling stone through the desert that gathers a little dirt, over time you might have picked up a few little HTML programmi... VIEW FULL GOLD NUGGET
The bottom line of today's Golden Nugget is: Don't require JavaScript or Flash or Java to make your Contact Us form work. You are potentially missing out on a lot of visitors who may have tried to reach you, but couldn't because of technology limitations.
Why did we start this Nugget with the "bottom line?" Because the explanation is a little history lesson that might not interest you. Keep reading if you would like to have a well rounded understanding of why JavaScript/Flash/Java are all bad for your Contact Us form.
Every few days a new computerized device is released; new computers, new cell phones, new GPS, new portable gizmos of some type that can connect to the internet.
Even though the hardware changes, the underlying programming languages of the internet haven't changed much in several years.
Today's Gold Nugget should surprise the HTML programming enthusiasts and provide at least some curiosity to the non-initiated.
There is a lot of talk in the web programming community about correct methods of programming. Officially, if you program a website from scratch today you should be using a technique referred to as Semantic Programming. This is a fancy way to explain that your web page is split into 2 components: your words and your design.
The "words" part of your web page is organized using simple HTML programming. The "design" part of your web page is the cascading style sheet (CSS for short) which includes all your font sizes, colors, background, etc.
Splitting up the words and the design like this makes your website more flexible for future change, but it doesn't necessarily make your website faster. Y... VIEW FULL GOLD NUGGET
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